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Investment Visual

KO

The Coca-Cola Company

$99.25+1.81 (+1.86%)Close Nov 13, 2026

Backtest KO

Insider trading

12 months to Nov 9, 2026
Sold
$263M
11 insiders
Largest seller
$145M
James Quincey · 55% of sales
Plan sales
$142M
54% of sales
Latest buy
Oct 24, 2025
Max R. Levchin

Buys and sales on the price

Since 2003

By period

Open-market trades
Trades3 months12 monthsSince 2003
Buys0056
Sales532394
Plan sales010181
Shares bought00005,753,5395.75M
Shares sold259,456259K3,196,3683.20M29,934,95429.9M
Net shares−259,456−259K−3,196,368−3.20M−24,181,415−24.2M
Net value−$23.9M−$263M−$1.34B

Insiders

Insider12 monthsShares held
David B. Weinberg
Director
—
7,267,902
as of Apr 3, 2026
John Murphy
President and CFO
−69.6%
283,537
Herbert A. Allen III
Director
—
261,664
as of Apr 3, 2026
Nancy Quan
Executive Vice President
−68.8%
229,293
Nikolaos Koumettis
Europe OU President
—
209,513
as of Aug 7, 2025

Trades

450 trades since 2003
TypeInsiderRoleSharesPriceHeld after
Nov 5, 2026Sale
Nancy QuanExecutive Vice President
Executive Vice President
Executive Vice President
20,585
at $95.62
$95.62$1.97M
−8.2%
Changed by trades not shown: 229K after
Changed by trades not shown: 229,293
Nov 2, 2026Sale
Beatriz R. PerezExecutive Vice President
Executive Vice President
Executive Vice President
67,548
at $94.91
$94.91$6.41M
−26.7%
185K after
185,232
Aug 20, 2026Sale
Bruno PietracciPresident, Latin America OU
President, Latin America OU
President, Latin America OU
111,365
at $90.93
$90.93$10.1M
−71.4%
Changed by trades not shown: 44.6K after
Changed by trades not shown: 44,608
Aug 19, 2026Sale
Nancy QuanExecutive Vice President
Executive Vice President
Executive Vice President
50,000
at $90.39
$90.39$4.52M
−17.9%
229K after
229,256
Aug 10, 2026Sale
Sanket RayPresident INSWA
President INSWA
President INSWA
9,958
at $86.50
$86.50$861K
−13.8%
62.1K after
62,105
Aug 6, 2026Sale
Luisa OrtegaEurope OU President
Europe OU President
Europe OU President
55,755
at $86.59
$86.59$4.83M
−121.3%
-9.77K after
-9,774
Jul 31, 2026Sale
John MurphyPresident and CFO
President and CFO
President and CFO
152,483
at $87.31
$87.31$13.3M
−35.0%
284K after
283,537
Jul 29, 2026Plan sale
James QuinceyChairman, Director
Chairman, Director
Chairman, Director
145,947
at $90.09
$90.09$13.1M
−52.5%
Changed by trades not shown: 132K after
Changed by trades not shown: 131,934
Jul 28, 2026Plan sale
James QuinceyChairman, Director
Chairman, Director
Chairman, Director
381,140
at $90.04
$90.04$34.3M
−74.3%
132K after
131,934
Jul 28, 2026Plan sale
Bruno PietracciPresident, Latin America OU
President, Latin America OU
President, Latin America OU
75,727
at $89.65
$89.65$6.79M
−62.9%
44.6K after
44,608
  • Nancy Quan$1.97M
    Nov 5, 2026 · Sale20,585 at $95.62
    Executive Vice President−8.2% of holdings, Changed by trades not shown: 229K after
  • Beatriz R. Perez$6.41M
    Nov 2, 2026 · Sale67,548 at $94.91
    Executive Vice President−26.7% of holdings, 185K after
  • Bruno Pietracci$10.1M
    Aug 20, 2026 · Sale111,365 at $90.93
    President, Latin America OU−71.4% of holdings, Changed by trades not shown: 44.6K after
  • Nancy Quan$4.52M
    Aug 19, 2026 · Sale50,000 at $90.39
    Executive Vice President−17.9% of holdings, 229K after
  • Sanket Ray$861K
    Aug 10, 2026 · Sale9,958 at $86.50
    President INSWA−13.8% of holdings, 62.1K after
  • Luisa Ortega$4.83M
    Aug 6, 2026 · Sale55,755 at $86.59
    Europe OU President−121.3% of holdings, -9.77K after
  • John Murphy$13.3M
    Jul 31, 2026 · Sale152,483 at $87.31
    President and CFO−35.0% of holdings, 284K after
  • James Quincey$13.1M
    Jul 29, 2026 · Plan sale145,947 at $90.09
    Chairman, Director−52.5% of holdings, Changed by trades not shown: 132K after
  • James Quincey$34.3M
    Jul 28, 2026 · Plan sale381,140 at $90.04
    Chairman, Director−74.3% of holdings, 132K after
  • Bruno Pietracci$6.79M
    Jul 28, 2026 · Plan sale75,727 at $89.65
    President, Latin America OU−62.9% of holdings, 44.6K after